Global Business Perspectives

As with any business activity today, it is all about the relationship.  This concept can be even more important outside of the American culture.  It seems here the notion of time is money can sometimes make relationships very superficial.  However, across the globe relationships are seen as key to doing business successfully.  By making the [...]

This weeks interview with Joaquin Frias provides insight into doing business with Spain, Latin and South America and Hispanics in general.  We discuss the importance of language learning and cultural awareness for global business success.  Mr. Frias is from Madrid, Spain and has lived in this country for more than 5 years.  He teaches [...]

 

 Joaquin Frias - Spanish International [18:57m]: Play Now | Play in Popup | Download

A recent article I read in Business Week discusses how the hair length of women in Japan has a direct correlation to the prosperity of their economy.  Basically, the thought was if the times were good then Japanese women wore their hair longer.  In times of economic troubles like the late 90’s the fashion [...]

Just as with a local/domestic marketing campaign, building an international marketing or PR campaign is not easy, inexpensive or quick but a well thought out strategy and executed plan could make all the difference between success or failure.  1.  Ensure your local and national marketing is on target and that you can handle another [...]

Wanted to leave a little note that the code monkeys are going to be allowed to run amok the next 6-12 hours (starting at 8p). The site will still function, all the feeds will stay the same, etc. but things may look a little strange on the pages until they’re done. I [...]